Why do we like shiny things?

Ever find yourself staring at a shiny jewel? Or wowed by the glistening paint on a freshly washed car? Or inexplicably drawn to a magazine with a glossy cover? You are not alone. Humans love shiny things. But why is that? We asked Bauer College professor and marketing expert, Vanessa Patrick, to help shine some light on this topic. 

Is there a question that’s caught your eye? Send it to us at BrainsOn.org/contact and we’ll reflect on the answer!